I was fortunate to contribute to various aspects of the brand’s visual identity. My responsibilities included designing display banners, creating web designs, developing OOH and in-store signage, producing social media content, crafting animations, and designing broadcast supers.
In 2017, I had the opportunity to collaborate with Publix Creative on a comprehensive rebranding initiative. As part of the project, I played a key role in the development and implementation of brand standards, design elements, and motion graphic styles.